44ck Privacy Policy

1.1 44ck ("we", "us", "our", "the Platform") is committed to protecting the privacy and personal data of all individuals ("you", "the Player", "the User") who interact with the 44ck website at https://44ck.io. This Privacy Policy sets out in clear and transparent terms what personal information we collect, why we collect it, how we use it, and the rights you have in relation to it.

1.2 This policy is intended to serve players based in Bangladesh and applies to all data processing activities carried out in connection with your use of the 44ck Platform, including account registration, deposits and withdrawals, game participation, customer support interactions, and marketing communications.

1.3 44ck recognises that privacy is a fundamental right. We have designed our data practices around the principle of data minimisation — collecting only what is genuinely necessary — and we are committed to keeping your information secure at all times. Our platform is available in English for players across Bangladesh, including those in Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, Barisal, Rangpur, and Mymensingh.

1.4 This Privacy Policy should be read alongside the 44ck Terms and Conditions and Responsible Gaming Policy, both of which are available on the Platform. In the event of any conflict between this policy and the Terms and Conditions with respect to privacy matters, this Privacy Policy shall prevail.

2.1 44ck collects personal data through several channels, including direct registration input, account activity on the Platform, payment transactions, customer support communications, and automated technical data collection. The categories of personal data we may collect include:

2.2 We do not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, trade union membership, genetic data, or biometric data, except where you voluntarily provide such information in a support communication context and it is strictly relevant to resolving your query.

2.3 Where you choose not to provide certain mandatory personal data during registration (such as your name, date of birth, or contact details), we may be unable to open or maintain your 44ck account or process your transactions.

3.1 44ck uses the personal data we collect for the following purposes:

• Account Registration and Management: To create and administer your 44ck player account, verify your identity and age (21+ requirement), authenticate your login sessions, and maintain accurate account records.
• Transaction Processing: To process deposits made via bKash, Nagad, Rocket, Upay, Visa, and Mastercard, and to fulfil approved withdrawal requests to your registered payment method in Bangladeshi Taka (BDT).
• Platform Delivery: To provide access to all 44ck games and betting products, including cricket betting, live casino, slots, fishing games, and other services available on the Platform.
• Compliance and Fraud Prevention: To comply with applicable legal and regulatory obligations, conduct KYC identity verification, perform anti-money laundering checks, detect and prevent fraudulent activity, and investigate suspected prohibited conduct.
• Customer Support: To respond to your support queries, resolve disputes, and process responsible gaming requests such as deposit limit adjustments, cooling-off periods, and self-exclusion applications.
• Responsible Gaming: To monitor account activity for signs of problem gambling behaviour and to proactively reach out with responsible gaming information where appropriate.
• Marketing Communications: To send you promotional offers, bonus notifications, and platform updates by email or mobile notification, where you have given consent to receive such communications. You may opt out at any time by contacting support.
• Platform Improvement: To analyse aggregated, anonymised usage data to improve the performance, design, and content of the 44ck Platform.
• Security: To monitor for unusual account access patterns, protect against unauthorised access, and maintain the integrity and security of the Platform for all users.

3.2 44ck does not use automated decision-making or profiling in a manner that produces legal effects or significantly affects you, except where expressly required for fraud detection or responsible gaming monitoring purposes.

4.1 44ck processes your personal data on the following legal grounds:

• Contractual Necessity: Processing is necessary to perform our obligations under the Terms and Conditions you agreed to at registration, including account management, transaction processing, and game delivery.
• Legal Obligation: Processing is required to comply with applicable legal and regulatory obligations, including identity verification (KYC), anti-money laundering (AML) requirements, and responsible gaming duties.
• Legitimate Interests: Processing is carried out for 44ck's legitimate business interests, including fraud prevention, platform security, and service improvement, provided those interests are not overridden by your privacy rights.
• Consent: Where processing is based on your consent — for example, in relation to marketing communications — you have the right to withdraw that consent at any time without affecting the lawfulness of prior processing.

5.1 44ck does not sell, rent, or trade your personal data to third parties for their own commercial purposes under any circumstances. We may share your personal data with the following categories of trusted third parties solely as necessary to operate the Platform:

• Payment Processors: Your financial data is shared with payment service providers (bKash, Nagad, Rocket, Upay, Visa, Mastercard) strictly to facilitate deposits and withdrawals. These providers process your data under their own privacy policies and security standards.
• Game Providers: Anonymised session and wagering data may be shared with our game software partners (including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Habanero, Spribe, and Ezugi) for the purpose of delivering their games and resolving technical disputes. No personally identifiable information beyond what is technically necessary is shared.
• Identity Verification Services: KYC documentation may be shared with regulated third-party identity verification providers to confirm the authenticity of documents and verify your age and identity.
• Fraud Prevention and AML Services: Transaction data and account activity may be shared with specialist fraud detection or anti-money laundering screening services where required to fulfil our compliance obligations.
• Legal and Regulatory Authorities: We may disclose personal data to law enforcement agencies, regulatory bodies, or courts where required to do so by applicable law, court order, or in response to a lawful request from a public authority.
• IT Infrastructure Providers: Hosting, cloud storage, and technical infrastructure providers may process your data on our behalf under contractual data processing agreements that impose equivalent privacy and security obligations.

5.2 All third parties with whom 44ck shares personal data are required to implement appropriate technical and organisational security measures and are prohibited from using your data for any purpose other than the specific purpose for which it was shared.

6.1 44ck uses cookies and similar tracking technologies on the Platform to ensure proper functionality, remember your session preferences, and gather aggregated analytics data. A cookie is a small text file placed on your device by your web browser when you visit a website.

6.2 The following types of cookies may be placed on your device when you access 44ck:

• Strictly Necessary Cookies: Essential for the Platform to function correctly. These include session management cookies that keep you logged in during your visit and security cookies that protect against cross-site request forgery. These cookies cannot be disabled without preventing core functionality.
• Functional Cookies: Used to remember your preferences such as language settings and display options to provide a more personalised experience on the Platform.
• Analytics Cookies: Used to collect anonymised information about how visitors use the Platform, including which pages are most frequently visited and how long sessions last. This data is used solely to improve Platform performance and content.
• Security Cookies: Used to detect and prevent fraudulent login attempts, identify unusual account access patterns, and protect the integrity of your account session.

6.3 You can manage or disable cookies through your browser settings. Please note that disabling strictly necessary cookies may impair the functionality of the Platform, including your ability to log in and place bets. Most modern browsers allow you to view, manage, and delete cookies through the browser's privacy or settings menu.

6.4 44ck does not use third-party advertising or behavioural tracking cookies. We do not participate in cross-site advertising networks or retargeting programmes that track your activity across other websites.

7.1 44ck retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law and regulatory obligations. The following general retention periods apply:

7.2 When personal data is no longer required for the purposes for which it was collected and no legal retention obligation requires its continued storage, 44ck will securely delete or anonymise it in a manner that prevents reconstruction of the original data.

7.3 Where an account has been suspended or closed due to suspected fraudulent activity or a breach of the Terms and Conditions, 44ck reserves the right to retain relevant data for an extended period as required to support ongoing investigations or legal proceedings.

8.1 44ck employs a comprehensive range of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. These measures include:

• 256-bit SSL/TLS encryption for all data in transit between your browser and the 44ck servers
• Encryption at rest for all sensitive personal data held in our databases
• Role-based access controls that limit employee access to personal data to only those with a demonstrated business need
• Regular security audits and penetration testing of the Platform infrastructure
• Multi-factor authentication requirements for administrative access to data systems
• Continuous monitoring of server and network activity for anomalous patterns indicative of a breach or attack
• Staff training on data protection obligations and information security best practices

8.2 In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, 44ck will notify affected users without undue delay. Notification will be sent to the email address registered on your account and will include a description of the breach, the categories of data affected, and the steps we are taking to address it.

8.3 While 44ck takes all commercially reasonable steps to secure the Platform and your personal data, no internet-based system can guarantee absolute security. You are responsible for maintaining the security of your own devices and account credentials. Do not share your 44ck password with anyone.

9.1 As a 44ck player, you have the following rights in relation to your personal data. To exercise any of these rights, please contact our support team at [email protected] with the subject line "Data Rights Request":

• Right of Access: You have the right to request a copy of the personal data that 44ck holds about you. We will provide this information within 30 days of a verified request, free of charge for reasonable requests.
• Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct or update it. You can also update basic account information directly through your account settings.
• Right to Erasure: You may request that 44ck delete your personal data where it is no longer necessary for the purposes for which it was collected, where you withdraw consent on which processing was based, or where we have no lawful basis for continued processing. This right is subject to our legal retention obligations — we cannot delete data we are legally required to retain.
• Right to Restriction of Processing: You have the right to request that 44ck restricts the processing of your personal data in certain circumstances, for example where you contest the accuracy of the data while we verify it.
• Right to Data Portability: Where processing is based on your consent or a contract, and is carried out by automated means, you have the right to receive your personal data in a structured, commonly used, machine-readable format.
• Right to Object: You have the right to object to processing of your personal data where that processing is based on legitimate interests, including profiling. You also have an unconditional right to object to processing of your data for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

10.1 44ck is strictly an adult platform. In Bangladesh, the minimum age to open an account and use the Platform is 21 years. We do not knowingly collect personal data from any individual under the age of 21.

10.2 If we become aware that personal data has been collected from a person under the age of 21, we will immediately close the relevant account, delete all associated personal data (subject to any legal retention obligations), and forfeit any funds held in that account in accordance with our Terms and Conditions.

10.3 If you believe that a person under the age of 21 has registered an account on 44ck, please report this to [email protected] immediately. We take underage gambling extremely seriously and will act on any such report without delay.

11.1 In order to deliver the 44ck Platform and its services, your personal data may be transferred to and processed in countries outside Bangladesh. This may occur when data is stored on servers hosted in other jurisdictions, or when it is processed by game providers or technical service partners operating internationally.

11.2 Wherever your personal data is transferred internationally, 44ck takes all reasonable steps to ensure that it remains protected to a standard at least equivalent to that provided under this Privacy Policy. These steps include ensuring that any international data recipient is subject to contractual data protection obligations consistent with applicable privacy standards.

11.3 By using the 44ck Platform and agreeing to this Privacy Policy, you consent to the transfer of your personal data to other countries as described in this section, where necessary to provide you with the Platform's services.

12.1 44ck reserves the right to update, amend, or replace this Privacy Policy at any time to reflect changes in our data practices, applicable law, or Platform functionality. When material changes are made, we will post the updated policy on this page with a revised effective date at the top of the document.

12.2 For significant changes that materially affect your rights or our processing of your personal data, we will provide reasonable advance notice by email to your registered address. Your continued use of the Platform following the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms.

12.3 We recommend reviewing this page periodically to stay informed about how 44ck protects your personal information. The effective date at the top of this policy indicates when it was last revised.

13.1 If you have any questions, concerns, or requests relating to this Privacy Policy or the way 44ck handles your personal data, please contact our support team using the details below:

13.2 Please note that our support team email address is provided as plain text only and is not a clickable link. To contact us, please copy the address manually into your email client: [email protected]

13.3 When submitting a data rights request, please include your registered username, the email address associated with your 44ck account, and a clear description of your request. This helps us verify your identity and process your request as quickly as possible. We may ask for additional verification before fulfilling sensitive requests such as data deletion or account data exports.